A Blend of Stylish Opulence and Smart Home Modernity at UPSIDE Living in Business Bay

A Blend of Stylish Opulence and Smart Home Modernity at UPSIDE Living in Business Bay

Studio & 1 BR
399 to 652 sq. ft.

The Upside Living by SRG on Business Bay boasts a splendid residential experience that overlooks the modern business district of Dubai, complete with breathtaking views of the iconic city skyline. Future residents looking to invest here can enjoy a prestigious diverse neighbourhood in a cozy fully-furnished apartment setting integrated with smart technology control systems and unbeatable features and amenities.

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Upside Living in Business Bay by SRG

Upside by SRG is the new 29-story residential building at Business Bay, developed and launched by SRG Properties. With fully furnished units, it features studio and 1-bedroom apartments ranging from 399 sq. ft. to 652 sq. ft. illustrated by spacious balconies with the city’s famous spots and architecturally noteworthy buildings such as the Burj Khalifa.

One of the prime features of every apartment is keyless building access (smart home living). Enabling the efficient operation of devices at home through remote control has become a top preference for homeowners. At Upside by SRG, smart home systems have been built to the highest specification and automation.

For residents seeking unobstructed views of the surrounding terrain, using panoramic glazing for the windows allows natural light to fill the interior while also visually expanding the space.

Moreover, to create modern sleek furniture and shelving, bespoke joinery will be installed so that newly crafted suites and work surfaces can be designed to sit perfectly alongside existing furniture.

Utilizing Italian Terrazzo flooring in its entirety offers a blend of durability, visual aesthetic appeal, low maintenance, and sustainability. With high-quality, long-lasting walls and comfortable, functional furniture, Upside Business Bay apartments become a haven of serenity and style.

A Blend of Stylish Opulence and Smart Home Modernity at UPSIDE Living in Business Bay

Advantages of Investing in Upside Living Business Bay

Potential investors looking to get into the Dubai real estate market have a good chance with the payment plan that SRG Holding Ltd is offering for the Upside apartments for sale. One may opt for a 25/75 payment plan in order to cover the outstanding balance of the property, which boasts an attractive initial cost of AED 960,888.

A down payment of 15% is mandatory for investors at the time of reservation. An additional 10% is due upon completion and transfer of ownership, while the remaining 75% must be paid within 12 months post-handover.

The turnover of Upside in the Business Bay area, undertaken by SRG, is currently set for the fourth quarter of 2024. The promised yearly return on investment for a period of three years is 7%.



Each apartment at Upside Living Business Bay has been planned with the future in mind. As a new attractive amenity, there are co-working spaces for those working hybrid schedules or remotely and soundproof meeting pods that are accessible to all residents.

The common areas are beautifully furnished with high-performance Schindler elevators and a welcoming reception lobby staffed by 24-hour assistance and 24-hour security service. Italian and other well-known European brands enrich the interiors so that low maintenance and quality are guaranteed.

In a world of opulence, a perfect home like the Upside Business Bay apartments for families allows its residents to revel in nature’s serenity. Landscaped gardens and spacious lush green outdoor patios with swimming pools and sun decks add great value for ultimate calmness besides traversing scenic running track routes and working out at the state-of-the-art gymnasium. The games room will help keep the whole family entertained for hours.

Floor plan design

Upside Living Floor Plans

Upside Living Location

The Upside Living location is ideally situated in the heart of the vibrant Business Bay, Dubai's premier business district which is just a few minutes away from iconic landmarks such as Burj Khalifa, Dubai Canal, the Financial District, and D3, which is known as Dubai’s creative hub. Upside Living is conveniently located just 9 minutes away from Ras Khor Al Nature Reserve.

Easy & Flexible Payment Plan

Down Payment
On Completion
Post Handover

Contact Us To Know More About Upside Apartments For Sale by SRG Holding Ltd

Are you also looking for the most iconic residential property studio and 1 bedroom apartments in Dubai? Upside Living in the coveted area of Business Bay is the best option for you and offers great deals.

We have access to the latest off-plan developments, our expert agents can help you find the ideal property to meet your needs as well as your finances. With our full guidance, you can take advantage of the high potential for return on investment in the off-plan property offers.

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